How to Authenticate Your Rolex
Find the Serial Number
Located between the lugs at 6 o'clock on modern Rolex watches, or on the case side for newer models.
Key Locations:
- Between lugs at 6 o'clock (2005-2008)
- Case side at 6 o'clock (2008+)
- Inner case back (vintage models)
- Guarantee papers
Check the Model Reference
Model numbers are engraved between the lugs at 12 o'clock and help verify authenticity.
What to Look For:
- Clean, precise engraving
- Correct format (4-6 digits)
- Matches model specifications
- No signs of re-engraving
Verify the Movement
Authentic Rolex movements have specific characteristics and finishing that counterfeits struggle to replicate.
Movement Checks:
- Rolex crown logo on dial and crown
- Smooth sweeping seconds hand
- Quality of finishing and decoration
- Correct caliber for the model
Popular Rolex Models
We authenticate all Rolex models, from vintage pieces to the latest releases
Submariner
Iconic dive watch with exceptional water resistance
GMT-Master II
Professional pilot's watch with dual time zones
Daytona
Racing chronograph with legendary status
Datejust
Classic dress watch with date function
Explorer
Tool watch designed for extreme conditions
Day-Date
Prestigious watch exclusively in precious metals
Common Counterfeit Red Flags
Poor Engraving Quality
Fake Rolex watches often have shallow, uneven, or poorly aligned engravings on the case, crown, and clasp.
Incorrect Magnification
The cyclops lens should magnify the date 2.5x. Fakes often have incorrect or missing magnification.
Ticking Seconds Hand
Genuine Rolex movements create smooth sweeping motion. Obvious ticking indicates a quartz movement fake.
Misspellings or Errors
Check for spelling errors, incorrect fonts, or poor printing quality on the dial and documentation.
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